Shoppers increasingly choose products based on specific features. News anchor Judith Kolenburg gives us insight on how the platform for PLMA Global, March 28-31, helps retailers meet those needs and gain an edge in today’s competitive marketplace. And join Hans Kraak as he discusses how “silent” product reformulation is part of the health and wellness movement. All this and more in this edition of PLMALive.eu. Available in English only. Click here to download video.