Next-Level Loyalty Programmes

Boosting engagement and gathering data have always been the primary functions of loyalty programmes. Judith Kolenburg reports on how retailers are thinking further ahead and combining traditional loyalty cards with digital platforms to enhance the customer experience and drive sales. Carrefour, Delhaize, Lidl, and Aldi are among the retailers profiled. In other news, retailers and manufacturers are urging consumers to trust their sense of taste, smell or sight before discarding products that are near or even past their ‘best before’-date. Pascal Kuipers examines the latest efforts to combat food waste in grocery retail. Click here to download video.

PLMA’s Annual Private Label Summit • 29-30 October 2024 • Milan

Staying ahead of the curve and making strategic connections is essential in the private label business. PLMA's Annual Private Label Summit brings together manufacturers, retailers, trade press, and industry consultants for a two-day programme of presentations, panel discussions, networking, and a store tour diving into Milan's retail landscape. For more information and registration details, please click here or contact us at education@plma.nl.

The Key to Successful Buying and Selling

One of the major challenges of today’s modern leadership is understanding and communicating effectively in a five-generation workplace. Karen Green, experienced retail seller and buyer, and founder of Buyer-ology®, outlines her matrix and five-stage B-U-Y-E-R process to effectively profile targeted customers and ultimately increase success in selling opportunities. CLICK HERE FOR FULL INTERVIEW. Click here to download video.

Private Label Sales Surge in U.S.

Annual private label dollar sales in the U.S. have increased by 34% over the past four years. Judith Kolenburg shares an overview of this diverse and expansive retail market, which promises many opportunities for European players and their expertise on private label. In other news, Hans Kraak explains the rise and risks of the ketogenic diet, which inspired new product ranges and is expected to reach approximately 18.5 billion euros in value by 2033. Click here to download video.