Retail Shifts & Wellness Trends
Retail alliances in Europe are rapidly evolving as retailers join forces to cut costs and boost bargaining power amid inflation. EMD, AMS, Agecore, and others have seen major membership shifts. Judith Kolenburg reports on this complex landscape. Meanwhile, Hans Kraak highlights the booming supplements market, warning against misleading health claims and promoting smart fortification strategies that offer real health benefits and brand value. Click here to download video.