Back to Business with "PLMA’s World of Private Label" in December

For the longest time, May has been trade show season for the private label industry. While Covid-19 briefly changed that, PLMA is getting back to business! News anchor Judith Kolenburg provides details on PLMA’s “World of Private label” International Trade Show to be held in-person December 14 and 15, 2021 at the RAI Exhibition Centre.  Meanwhile, Méryl Perrot takes a look at flash deliveries, the new disrupters in the online retail market, and Pascal Kuipers reports on the significant potential of fresh meal kits as a private label opportunity. Available in English only. Click here to download video.

Coming Up: Executive Education Programme

PLMA’s Executive Education Programme includes lectures and interactive sessions, designed for both manufacturers and retailers. The curriculum covers what executives need to know about private label: private label strategy, manufacturer-retailer relations, new product development, consumer trends, marketing and e-commerce. For more information, please contact PLMA International Council at info@plma.nl or call +31 20 575 3032.
 

A Change of Pace for Private Label in China

The Chinese retail market is evolving rapidly, and private label seems to be entering a new phase of growth there. Host Edgar Elzerman discusses with David Zhang, Managing Director at Buyers Council in Beijing, how private labels are becoming more than the basic, no frills, low-cost alternatives to national brands. Available in English only. Click here to download video.

What Makes Chocolate Special?

Chocolate is a favourite to many and its popularity shows no signs of slowing down. To build the category even further and reflect trends for healthier foods and exotic flavours, supermarkets are now reinventing the once simple chocolate bar. Join chef Berry Pronk as he samples some of the most special private label chocolate bars offered by retailers to satisfy their customers’ sweet tooth. Only available in English. Click here to download video.